Who is AutoIntel? An Introduction to Digital Twin Technology, AI, and the Future of Industrial Automation

Welcome to the first installment of the AutoIntel Audio Blog, a twice-monthly series exploring how digital twins, AI, and cloud-based technologies are transforming industrial automation. In this episode, AutoIntel President and Co-Founder Richard Schrade III answers one of the most common questions we receive: What exactly does AutoIntel do?
From virtual commissioning and advanced simulation to predictive insights and always-on digital twin environments, this conversation provides a high-level overview of how Automation Intelligence helps organizations make better operational decisions before changes are deployed in the real world. If you’re exploring digital twin technology, AI-driven automation, or new ways to improve efficiency across manufacturing, warehouse, or logistics operations, this audio blog is a great place to start.
Below, you can watch or listen to the full episode and review the complete transcript.
Full Transcript: Who is AutoIntel Audio Blog
[00:00:00]
Let's start with who we are and what we do. To my friends and family, I say that we help replace humans with robots. And while that's true toa certain extent, let's go a little bit deeper. In brief, we are a servicescompany who help consumers and producers of industrial automated systems savemoney. We do that by finding flaws or inefficiencies of industrial automatedsystems and help fix these flaws much earlier in the design process.
In our world, both the seller and the buyer of industrial automated systems want a certainty of outcome. The buyer needs to innovate.That is, they need to increase capacity, reduce their reliance on human [00:01:00] capital, or use a new technology they'venever tried before. They want to know that what they're buying is the rightthing to buy and that it will work the way it's supposed to.
The seller wants the buyer to be satisfied and profit while taking the risk of selling innovative solutions. We help shine a light intothis darkness of uncertainty. Let's think about it over the life cycle of aproject in three parts. Early on, we help identify what automation investmentswill yield the highest return so the buyer can rationalize the expense offurther design.
Second, during detail design, we can speed up the innovation process by testing and improving future systems before they're built. Andthird, once the design is complete, we help test and validate the computer codethat will eventually control these systems in real life. It's [00:02:00] important to note that we are an agnosticparty.
We don't get commissioned when someone buys more equipment or selects a certain vendor. We build trust with both sides of the transaction byproviding objective insights into what each side can expect. Our team has ablend of backgrounds from mechanical engineering, industrial engineering,electrical engineering, computer science, and data analytics.
So how do we do what we do? Well, that's a topic that will require a longer episode than this. So in short, we recreate or create for thefirst time the candidate system in a virtual world. As the design progresses inlevel of detail, so does the digital version of the system. Along the way, wetest, we measure, and we refine the system design until we're happy with theresults.
When we find issues, we can address those [00:03:00] issues early in the process and apply solutions in minutes or hours. So why do we exist? We help our clients savemoney by finding and fixing issues, including potentially catastrophic issues,earlier in the design process than they otherwise would. We are a catalyst tothe innovation process.
Let's end on a philosophical note. I believe that advancements in automation are a necessity to continue to improve the human condition.Automation and robotics will reduce the costs of accessing necessities,luxuries, and new products we humans wish to consume. But innovation comes at acost. The risk of failure always exists.
We seek to minimize that risk and get complex industrial automated systems to market faster, with a higher return on investment, [00:04:00] and with a lower risk of failure. Have aquestion? Drop us a line at info@autointel.io, and we'll see you next time.
Headquarters
We have a team of engineers positioned across the US, but our primary HQ is in Atlanta, GA.



